Bill Partsch contact info
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Profile Summary: Editor noted for informative, reader-friendly writing and editing; punchy headlines, decks, sidebars and captions…Proven ability to ensure correct grammar, style and facts…Adept at absorbing new technologies, such as Adobe Creative Suite (notably Photoshop), HTML/CSS and social media (including WordPress blogs)…Versed in launching website from planning to final implementation…Broad, thorough knowledge of remodeling for both consumers and trade
EXPERIENCE:
Freelance Editor (2002-present)

Assignments have included:
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_ Associate Editor/Copy Editor (Woman"s Day Special Interest Publications)
_ _ • Wrote department and feature stories; hired freelancers; assigned and edited manuscripts
• Energized editorial voice through creative, audience-friendly line editing and copy editing
• Brainstormed with editors and art directors to create effective visual presentations
• Facilitated growth in annual frequency of Woman's Day Kitchens & Baths
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_ Book Editor (Filipacchi Publishing)
_ _ • Helped aggregate existing content for The Kitchen Book and The Bathroom Book
   molding diverse source material to establish consistent, reader-friendly voice
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_ Managing Editor/Copy Editor (Show Circuit) (quarterly equestrian-lifestyle publication)
_ _ • Trafficked copy and worked with publisher to ensure correct style and grammar
• Improved editorial accuracy and timeliness while accomplishing zero repetition of attribution
   verbs (per publisher's demands) with inventive, appealing variations
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Contributing Writer (Parade)
_ _ • Wrote service stories on home design trends, techniques, products and DIY tips
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Kitchen & Bath Business magazine (Gralla, MFI, VNU) (1988-2003)
_ Senior Editor
_ _ • Distilled technical facts into efficient, readable copy; line edited manuscripts from freelancers
   and staff; relied upon as last word on copy editing and proofreading
• Took over and revamped news section, improving relevance and accuracy; input and analyzed
   data for annual cabinet report; wrote sales column and edited book on selling
• Mentored junior editors in reporting and writing of both news and features
• Input and analyzed data for annual cabinet report, an invaluable industry resource
• Developed new, fresh-voiced magazine departments; helped extend brand by proposing,
   conceiving and launching energetic consumer/trade hybrid website in mid-1990s
_ Web Editor
_ _ • Nurtured site from concept to online publication, garnering praise from press and readers for
   helpful, high-energy service journalism. Multi-tasked as editor, writer, reporter, designer, site
   architect, graphics editor and HTML technician; managed and recruited freelancer
• Analyzed and tracked traffic and search engine placement; worked with ad sales, marketing
   and publisher on site promotion
• Developed advertorial packages with advertising sales staff, in print and online
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Freelance (other):
_ National Kitchen & Bath Association, Decorating/Remodeling magazine, The Home Depot Magazine, Trouser Press, Instructor magazine, The Columbia Missourian
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EDUCATION, CERTIFICATION AND ACTIVITIES:
_ • Bachelors in Journalism (with General Honors), University of Missouri
• Teaching Certificate of Eligibility (English), New Jersey
• Avid musician and creative chef
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"I report so readers learn. I write so they remember."